…why you should employ an experienced marketing consultant

Marketing Spike is a marketing consultancy that works with North West based businesses who have reached the point of needing to take their marketing seriously. We help them to formulate a clear strategy and understanding of what direction they want to go in, who their customers are and how best to reach them and keep them.

We help businesses grow through marketing.
This can be from retaining and growing business from existing customers or it might be activity that helps to recruit new customers.

Our clients are typically businesses that are established but need to make the next step. Based in the North West, they have around 15-40 employees and are hitting a 7-figure turnover.
We are usually contacted by MDs or business owners who want to get some expert marketing input so that they can develop and grow the business.

At Marketing Spike we work with clients to help them understand exactly who their existing and potential customers are.
Only when businesses have this insight can they deliver targeted and effective marketing.
Without this knowledge, businesses are potentially wasting time & money on communications and creatives.

At Marketing Spike we have the experience of delivering marketing activity through every channel and our media neutrality means that we are in a position to advise you on the most effective marketing channels for your business.
We don’t get carried away with the latest ‘fads’ but we also don’t believe in doing something because ‘that’s how its always been done’. Instead we use insight about your business & customers to determine the most effective channels.

Marketing Spike is owned by experienced marketer Nicola Pike.
Nicola has over 13 years’ experience of marketing, working with big brands such as Norwich Union, MBNA, Co-operative Financial Services and The University of Manchester. She has also worked with a number of SMEs including Bankhall, where she was previously Head of Marketing.

Marketing Spike is Manchester based and is therefore well placed to advise North West businesses on how to market effectively to individuals and organisations in the region.
Whether you are targeting professionals, students, 20-something men, 30-something women, company Directors or wealthy individuals: Marketing Spike can work with you to reach out to your intended audience in the most effective way.